BECAUSE YOU’RE WORTH IT

To celebrate 50 years of self-worth, our spokespersons have some new lessons of worth for you.

For 50 years, L'Oréal Paris has been delivering this message that does so much good and that each of us can and must make our own: “Because I'm worth it.” To celebrate, what better opportunity to give a voice to these women and men who, behind their success, hide weaknesses, but above all strengths. In each of these videos, these spokespersons give their personal testimony and lay themselves bare. Because whatever their background, whatever their origins, their ages and their successes, the truth always triumphs: yes, each of them, each of us, we're worth it.
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It’s radical isn’t it? Yes it is. Because truth is radical. Whatever you think, whoever you are, just fight for what you believe in. That’s the only way to be yourself, whether you are a man, a woman, young or old. Shut people up. Be yourself. Because you’re worth it. And we need you, your opinions, your values, to make a difference. You’re worth it. Helen Mirren's journey is just as yours. Watch her video. 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Or to listen to that positive voice that tells you that anything is possible, as long as you believe in yourself. Camilla Cabello can make that positive voice echo inside you. Watch her video and see how much you’re worth it if you decide to listen to the voice that encourages you, that believes in you. 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There is only one truth that helps to move forward, always: I’m worth it. These words are keys. No one can say what tomorrow will bring. But click and listen to Andie’s message. And then your tomorrows will come with this message that will help you, no matter what: you’re worth it." } , { "@type":"ListItem", "position": 9, "url" : "https://www.lorealparis.ca/en-ca/lessons-of-worth---nidhi-sunil", "item":{ "@type": "Article", "mainEntityOfPage":{ "@type":"WebPage" }, "headline":"lessons-of-worth---nidhi-sunil", "image":{ "@type":"ImageObject", "url":"https://www.lorealparis.ca/-/media/project/loreal/brand-sites/oap/americas/ca/articles/lesson-of-worth/2022/nidhi---hero-article.jpg", "height":600, "width":2000 }, "datePublished": "2022-03-03T14:35:05+00:00", "dateModified": "2022-05-10T15:58:09+00:00", "author": { "@type": "Brand", "name": "L'Oréal Paris" }, "publisher":{ "@type":"Organization", "name":"L'Oréal Paris", "logo":{ "@type":"ImageObject", "url":"https://www.lorealparis.ca/-/media/project/loreal/brand-sites/oap/shared/baseline/navigationext/loreal-paris-black-logo.svg", "width":189, "height":60 } }}, "description":"If you see a place in the culture where you feel out of place just because you’re a woman, because you have freckles or dark skin, then that’s exactly where you need to be. That’s how, all together, we’ll change the narrative. Because we’re all worth it. And even more so if people say the opposite. 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So don’t listen to the voice in your head when your heart is speaking. It has to tell you the real messages. The ones that are deep inside you. The ones that define you. Only they know the truth: you’re worth it. Watch this video, which is arguably one of H.E.R.’s most beautiful songs. She doesn’t sing it, she screams it. For you." } , { "@type":"ListItem", "position": 11, "url" : "https://www.lorealparis.ca/en-ca/lessons-of-worth---jane-fonda", "item":{ "@type": "Article", "mainEntityOfPage":{ "@type":"WebPage" }, "headline":"lessons-of-worth---jane-fonda", "image":{ "@type":"ImageObject", "url":"https://www.lorealparis.ca/-/media/project/loreal/brand-sites/oap/americas/ca/articles/lesson-of-worth/2022/jane--hero-article.jpg", "height":600, "width":2000 }, "datePublished": "2022-03-03T14:35:05+00:00", "dateModified": "2022-05-10T15:58:14+00:00", "author": { "@type": "Brand", "name": "L'Oréal Paris" }, "publisher":{ "@type":"Organization", "name":"L'Oréal Paris", "logo":{ "@type":"ImageObject", "url":"https://www.lorealparis.ca/-/media/project/loreal/brand-sites/oap/shared/baseline/navigationext/loreal-paris-black-logo.svg", "width":189, "height":60 } }}, "description":"How can you believe you are worthwhile when the world tells you otherwise? How can you be yourself when everyone wants you to be someone else? The important thing is not where you come from but where you are going, guided only by what you believe in. Just be yourself, without any compromise. Only then, can you ask yourself the question a hundred times, the answer will be there, unchanging: yes. You’re worth it. Want Jane Fonda to tell you herself? Watch her video." } , { "@type":"ListItem", "position": 12, "url" : "https://www.lorealparis.ca/en-ca/lessons-of-worth---yseult", "item":{ "@type": "Article", "mainEntityOfPage":{ "@type":"WebPage" }, "headline":"lessons-of-worth---yseult", "image":{ "@type":"ImageObject", "url":"https://www.lorealparis.ca/-/media/project/loreal/brand-sites/oap/americas/ca/articles/lesson-of-worth/2022/yseult---hero-article-(1).jpg", "height":600, "width":2000 }, "datePublished": "2022-03-03T14:35:05+00:00", "dateModified": "2022-05-10T15:58:05+00:00", "author": { "@type": "Brand", "name": "L'Oréal Paris" }, "publisher":{ "@type":"Organization", "name":"L'Oréal Paris", "logo":{ "@type":"ImageObject", "url":"https://www.lorealparis.ca/-/media/project/loreal/brand-sites/oap/shared/baseline/navigationext/loreal-paris-black-logo.svg", "width":189, "height":60 } }}, "description":"There are two ways of considering people: either you just see them or you look at them. And when you look at them, then you don't see fat people, dark-skinned people, people who shout their rage too loud. We admire strong, black and proud people. You admire people who are worthwhile. Yseult says it with its strong words. Turn up the sound and just have a look the video." } , { "@type":"ListItem", "position": 13, "url" : "https://www.lorealparis.ca/en-ca/lessons-of-worth---liya-kebede", "item":{ "@type": "Article", "mainEntityOfPage":{ "@type":"WebPage" }, "headline":"lessons-of-worth---liya-kebede", "image":{ "@type":"ImageObject", "url":"https://www.lorealparis.ca/-/media/project/loreal/brand-sites/oap/americas/ca/articles/lesson-of-worth/2022/liya---hero-article.jpg", "height":600, "width":2000 }, "datePublished": "2022-03-03T14:35:05+00:00", "dateModified": "2022-05-10T15:58:02+00:00", "author": { "@type": "Brand", "name": "L'Oréal Paris" }, "publisher":{ "@type":"Organization", "name":"L'Oréal Paris", "logo":{ "@type":"ImageObject", "url":"https://www.lorealparis.ca/-/media/project/loreal/brand-sites/oap/shared/baseline/navigationext/loreal-paris-black-logo.svg", "width":189, "height":60 } }}, "description":"You are a woman. You are black. You are beautiful. But you are a woman. But you are black. But you are beautiful. Yes. It will be harder for you. But your path will be beautiful. If you believe very strongly that you're worth it." } , { "@type":"ListItem", "position": 14, "url" : "https://www.lorealparis.ca/en-ca/lessons-of-worth---leila-bekhti", "item":{ "@type": "Article", "mainEntityOfPage":{ "@type":"WebPage" }, "headline":"lessons-of-worth---leila-bekhti", "image":{ "@type":"ImageObject", "url":"https://www.lorealparis.ca/-/media/project/loreal/brand-sites/oap/americas/ca/articles/lesson-of-worth/2022/leila-bekthi---visuel-hero.jpg", "height":600, "width":2000 }, "datePublished": "2022-03-03T14:35:05+00:00", "dateModified": "2022-05-10T15:58:17+00:00", "author": { "@type": "Brand", "name": "L'Oréal Paris" }, "publisher":{ "@type":"Organization", "name":"L'Oréal Paris", "logo":{ "@type":"ImageObject", "url":"https://www.lorealparis.ca/-/media/project/loreal/brand-sites/oap/shared/baseline/navigationext/loreal-paris-black-logo.svg", "width":189, "height":60 } }}, "description":"Doubts are part of us. That’s just the way it is. They shouldn't stop us from moving forward. Yes, we have the right to laugh even when it’s not funny. Yes, we have the right to eat what we want even if it’s not healthy, for once. There are no fewer noble desires than others. We are who we are. That’s what makes us unique. That’s what makes us worthwhile people. No doubt about it, you must watch this video." } ] } } { "@context": "http://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type":"ListItem", "position": 1, "item": { "@id": "/", "name": "Home" } } , { "@type":"ListItem", "position": 2, "item": { "@id": "https://www.lorealparis.ca/en-ca/lessons-of-worth", "name": "Lessons of Worth" } } ] }